Who We Are
White Circle is a small commercial interior design business with big aspirations.
The company was established in 2009, when Founder and Director, Sarah Moulson, saw a gap in the market for artwork within commercial office buildings. Sarah’s background in workspace fit-out and project management, where she saw office after office with blank white walls, led her to establish White Circle, in order to offer this much needed creativity to these spaces.
The business was founded and focused on the key values of passion, innovation, customer focus and teamwork. This formula was a success and, alongside White Circle’s close client relationships, meant that the scope of work grew to beyond artwork alone and projects came in from further afield; though we are still avid supporters of local and emerging artists and continue to curate and install beautiful pieces into our clients’ spaces, the business has grown immensely since then, driven by our clients’ needs.
We have a small but incredibly talented and hard-working team and the combined skillset of its members has allowed us to vastly expand our service offering, across numerous sectors.
We consistently push ourselves to be more innovative, more creative, more professional, more flexible and more strategic in our approach to each and every project and to the business as a whole, with White Circle established as a recognisable name in the property and design markets and known by our positive reputation.
Many other companies delivering the quantity and scale of projects we do, would do so with a huge team; we prefer to keep it small and have everyone maximising their individual strengths, meaning the company's successes are felt by and reflected on all of us. We have communication and flexibility as a key driver in our process and we believe we offer a truly unique product to the market; no other interior design companies offer the range of design, fit-out and project management services we do, and we take on each challenge with excitement and a view to doing something new and different. We are truly a full service design studio.
We keep our team intentionally small, maximising individual strengths and ensuring clear communication, flexibility and personal investment in every project. Our reputation is built on creativity, professionalism and a commitment to delivering innovative, end-to-end design solutions which set us apart.
Sarah Moulson
Founder and Director
Roxy Hitchen
Associate Director
Sean Hinde
Commercial Manager
Danielle Allen
Bids and Finance Manager
Holly Winstanley
Senior Interior Designer
